After reading an article on H&M's approach to Supply Chain Management and Supply Chain Digest's article on the top 10 Supply Chain Innovation, I learned that the business world is largely shaped by new technologies. Successful businesses excel both in marketing and efficiently delivering their products.
IT departments play a massive role in the success of a supply chain, and the internal connection between all business assets is crucial. Formulas that calculate sales potential in new areas and computers that keep track of inventory in real time have reshaped the corporate world. H&M's IT infrastructure allows corporate managers to have access to every step of the manufacturing process, leading to more effective management.
    In order for a business to succeed in the modern world, it must intelligently and quickly understand consumers' needs and provide convenient ways to shop. H&M is excellent at responding to new fashion trends, owing its success to its supply chain. With a network of 30 production offices all located near their individual supplies, H&M can quickly produce new products.
The FedEx Tracking system, the Ford assembly line, and the steel ocean shipping container are all examples of innovations that reshaped the consumption process int he past. Steel containers and tracking systems ensured customer satisfaction, while the Ford assembly line started a breakthrough in fast and cheap automobile production. A business may excel in marketing or customer service, but having well managed logistic is just as important, if not more so.

I would like to learn more about modern Supply Chain Management. I am still curious about the how a supply chain becomes successful.

Supply Chain Management Visual